Products I've built, scaled, and shipped across fintech, AI, healthtech, and blockchain.
Led product development and contributed to technical delivery for a tap-to-pay mobile payment solution targeting African markets. Managed SoftPOS integration, vendor relationships, FX workflows, and coordinated go-to-market across compliance, engineering, and design teams.
Impact: Delivered functional MVP with 170+ UAT test cases across 18 features
Owned end-to-end product strategy and contributed to technical specification for a blockchain wallet serving cross-border communities. Designed and drove implementation of the username-based asset transfer protocol that made crypto transactions feel as simple as sending a text.
Impact: Scaled to 87,000+ users across 147 countries, $23M+ in transactions processed
Building a behavioural intelligence platform for care homes supporting people with learning disabilities and autism. Leading product vision, hands-on spec-driven development using Kiro and Claude Code, and pilot preparation.
Impact: MVP in development - target pilot Q2 2025
Worked as a data annotation and QA lead on a fashion computer vision platform serving global retail clients including Burberry and Nike. Managed and trained a team of offshore annotators — building brand learning resources, running onboarding sessions, QA-ing their output, and giving structured feedback to improve accuracy. Conducted QA reviews across 50,000+ garment and sneaker listings against ML taxonomies, and contributed to prompt engineering work to support annotation consistency. My QA workflow was adopted as the team benchmark.
Impact: Trained offshore annotation team across 5+ luxury brands; QA reviewed 50,000+ listings for ML model training
I offer consulting and freelance services to founders looking to launch a new product, businesses seeking to improve their online presence, or teams that need someone who can think in both product and engineering.
Product strategy · MVP scoping · Build & launch
I work with non-technical founders who have product ideas but don't know where to start. I help you figure out what to build first, scope a realistic MVP, and get it into users' hands - and I can build it too.
From discovery to launch - I've done it at scale and I'm hands-on every step of the way.
Book a free callWebsite design · Booking systems · Process automation
Your website should do more than look pretty. I build sites that bring in customers AND save you time - with booking systems, automated forms, and workflows that eliminate busywork.
I recently built a system for a travel health clinic that automated their assessment forms, eliminating hours of manual scanning and data entry.
Book a free callTechnical leadership · Roadmapping · Hands-on delivery
Need product direction and technical execution without a full-time hire? I work with early-stage teams as a fractional Product Engineer - defining roadmaps, writing specs engineers can actually build from, contributing code, and keeping delivery on track.
7+ years of experience across fintech, healthtech, AI, and blockchain.
Book a free callBeyond my full-time roles, I've helped businesses get online and grow through Kaido Co.
Redesigned the website for a NaTHNaC-authorized travel health clinic in Southampton. Built automated assessment forms that generate downloadable PDFs and email them directly to staff - eliminating paper forms and manual scanning.
Result: 455 visits in first month, reduced admin time, increased enquiries
Created comprehensive SEO-optimised website copy and digital strategy for a Berkshire plumbing business. Developed area-specific landing pages, schema markup for AI search visibility, and local SEO approach.
Result: Complete website overhaul ready for implementation
Things I've built for myself - tools that scratch a real itch, experiments that taught me something, and demos that show how I think.
A job search command centre I built to manage my own job hunt. Two AI-powered modules: Apply tracks applications and generates tailored cover letters per CV track (Engineering, Hybrid, Pre-Sales) using Claude. Prep is an interview question bank with AI model answers, self-scoring, and written feedback - all grounded in my actual CV.
Status: In beta testingBuilt a collaborative UAT system with 170+ test cases across 18 product features for the SwissPay beta. Automated response tracking and reporting - no expensive test tooling required.
Status: ProductionWriting helps me process ideas, share what I'm learning, and connect with others in the product and engineering community. I write about building digital products, engineering decisions, and lessons from my career.
How Tracklo came together using Lovable, Supabase, and Claude - and why swapping hardcoded summaries for dynamic CV context changed everything...
Most founders either build too much or cut the wrong features. Here's the framework I use to find the right balance...
After working with dozens of founders, I've noticed the same mistakes coming up again and again...
I'm always open to interesting conversations - whether you're a founder with an idea, a business owner who needs help getting online, or a company looking for engineering or product-engineering talent.